Introduction

Tracking form submissions can be notably complex for many customers due to the absence of standardization and the myriad of approaches available. Some customers opt for their own static HTML forms, others incorporate forms from third-party providers, and some use a mix of these methods. Consequently, fully automating this process is challenging, unless your setup falls into a simpler category. The complexity of your marketing website plays a significant role in determining the simplicity or complexity of this process.

Fortunately, as a leading entity in this domain, we offer scripts that simplify this process for you.

After integrating our analytics script, you can begin tracking form submissions. These forms typically include newsletter sign-ups, user-related actions such as logging in, signing up, and more. Of course, you can track anything that comes to your mind, but these are just some of the most common examples that a typical marketing website would have.

Tracking page views is straightforward, requiring only the injection of our analytics script. However, form tracking is more intricate due to the variety of form handling methods, which are influenced by your website's construction, the technologies used, and whether the forms are static or dynamic.

To address this, we offer three approaches:

1. Automatic Form Tracking: Our scripts automatically identify and track forms in many scenarios.
2. Manual Tracking: In some cases, you may need to manually implement tracking to capture form submissions accurately.
3. A Combination of Both: Often, you'll find that a mix of automatic identification and manual tracking best suits your needs.

The approach that fits your situation depends on your application and how your forms are rendered. Given the numerous variables in this specific context, it's common to utilize both automatic and manual tracking methods. However, the complexity of your setup will ultimately determine the path you take.